Head of Customer Acquisition - VC Backed Start-up - Strategic

Head of Customer Acquisition - VC Backed Start-up - Strategic Permanent

  • Location: London, England
  • Salary: £45000 - £60000 per annum + Equity Shares
  • Sector: PPC
  • Consultant: Maia Floyd-Fulcher
The Company

I have recently partnered with a revolutionary tech start-up who aim to provide an alternative to care agencies. Their innovative online platform cuts out middleman and tackles social care issues, by offering access to the best care at the fairest costs, so this is a real chance to make positive social impact via digital!

In this pivotal role for the business you'll be working closely with the Director of Marketing to determine budgets, channel strategies and OKRs.
*Set the full paid media strategy (covering PPC, Paid Social and Display campaigns)
*Manage all agencies (this is a strategic role)
*In addition to this you'll be leading a small army of your own with at least one Junior Marketing Executive under your wing.

They are looking for an incredibly analytical-minded Head of Customer Acquisition to take the lead on all online acquisition efforts.
*Confident marketer who can take ownership and make an impact.
*You'll have an amazing digital marketing toolkit, with many abilities and a strong appetite to master new tools.
*Data will you be your best friend, and you'll love to think outside the box, experimenting with new ideas. However, you'll also be incredibly structured and comfortable running high numbers of multi-factoral online experiments.
*You'll have the ruthlessness and strong instinct to know when to make and change and how to do it.

The perks
*25 days holiday
*"Normal" hours - we work hard during the days, but believe there's more to life than work!
*A great office in Old Street, with the option to work remotely from time to time
*Last but far from least, the opportunity to spend every day doing meaningful work with a real social impact

Propel are the UK's largest independent provider of permanent and contract recruitment services to the global digital economy, specialising in commercial, marketing, technical and creative talent.

Services advertised by Propel are those of an Agency and/or an Employment Business. Please be aware that we receive a high volume of applications for our roles, many from people who meet or exceed the requirements. Whilst we try to respond to as many applicants as possible, you can assume that you have not been selected for interview if you do not hear from us within 14 days.

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