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Consumer PR Manager

Consumer PR Manager Permanent

  • Location: London, England
  • Salary: £50000 - £60000 per annum + 20% bonus, pension
  • Sector: PR
  • Consultant:
PR Manager (Consumer Focus)

Reports to Marketing Director

Salary: Competitive plus a particularly impressive benefits package.

Industry: Food

The Role: Propel is excited to be working with a household name in food - you will have heard of them - to find an experienced and senior PR Manager to join the team. This role will focus on consumer PR, and will help grow the business in its next stage of growth.

The Responsibilities:

-Create, deliver and optimise the PR strategy to optimise commercial opportunities.
-Create best in class consumer PR campaigns, keeping the company in consumers' minds and bellies!
-Create a local and global PR plan that stretches across a wide variety of channels including but not limited to articles, blogs, video, social media, etc.
-Ensure the company is constantly reaching new audiences.
-Build relationships with bloggers, vloggers and social media influencers.
-Build relationships with key consumer media.
-Generate conversations across the media and social platforms, and drive the brand awareness.
-Report on and optimise PR campaigns. Deliver a test and learn culture where you are continually optimising and adapting.
-Build excellent relationships with internal stakeholders, and facilitate them to speak with media/influencers.
-Crisis communications management where and when needed.
-Management of agencies.

You Must Have:

-At least 5 years experience of a hands on and strategic PR. You must be an expert in PR and developing PR and media relations.
-You must have experience in big brand name, or worked in an agency on recognisable brand accounts. Further, these must be food, FMCG or retail companies.
-You must be able to work in a small team and be hands on, and also manage agencies.
-You must be a self-starter, hands on, passionate about the brand and about food, and have an adaptive, test and learn work ethic.

If you have these skills then please do get in touch.

Propel are the UK's largest independent provider of permanent and contract recruitment services to the global digital economy, specialising in commercial, marketing, technical and creative talent.

Services advertised by Propel are those of an Agency and/or an Employment Business. Please be aware that we receive a high volume of applications for our roles, many from people who meet or exceed the requirements. Whilst we try to respond to as many applicants as possible, you can assume that you have not been selected for interview if you do not hear from us within 14 days.

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