Propel launch Digital Salary Survey 2013
Date posted: 17th May 2013
We’re proud to announce that our latest salary survey – Digital Salary Insights 2013 – has now been released.
The industry-renowned survey has been release every year since 2009, and the latest edition highlights key trends in salary fluctuations in the 4-year period between then and now, across every digital sector.
A summary of some of the key trends can be found below. Alternatively, view the whole document.
Digital salaries outperform UK national average salaries
The report shows average salaries from 2008 to 2012, for roles in the digital and technology sectors, increased by 6% to £43,310; whilst the Office for National Statistics (ONS) reported the UK national salary average increased by 2.7% to £26,500 over the same period.
Creative sector shows significant growth
The average salary for creative and design vacancies increased by 18% since 2009, against the digital industry-wide average salary increase of 6%. Copywriting saw the biggest jump, where a vacancy was worth on average £34,400 in 2009, in 2012 had increased by 56% to £53,750. While a creative director at a top digital agency can now command a salary close to six figures.
Range of salaries grow in mobile media sales
Salaries now up to £120,000 – the highest salaries seen in mobile in the period since 2009.
Emma McNamara, Director of Operations and co-founder of Propel comments:
“This year our survey acknowledges that despite economic pressure on businesses, companies in the digital and technology fields continue to grow their businesses with skilled staff. We found an increase in average salaries and in demand for senior digital roles, reflecting the commitment by companies to build effective teams. This will in turn have a positive knock on effect for all levels, particularly entry-level vacancies in support roles.”
The Digital Salary Survey also reveals the most popular top four roles with increased vacancies in 2012 were in Mobile, Social Media, Media Planning and Media Sales sectors.