​Propel have been looking for an exciting venture that could really help us to say thank you to those that support our business and now we’ve found it.

The Sweet Reason Company was introduced to us by one of our consultants who came across it as part of our every day involvement with the start up community, and we’ve decided to use their products as part of our corporate branding.

They are a brand new business started by ex-city professional Suzie Godfrey and we caught up with her for a little more info on how they started.

Suzie explains, “I came up with the idea of The Sweet Reason Company, in October 2013, whilst having afternoon tea in Claridge’s with my husband. The idea had been brewing in me for years, but the penny didn’t drop until we were brainstorming over a glass of bubbles, endless pots of tea and cakes. The Sweet Reason Company was going to be sharing this experience, one I love, in a letterbox friendly parcel.”

“It has been 2 months now since I launched The Sweet Reason Company and one of the highlights was getting a call from Propel inviting me in, to introduce my new business to her. I jumped at the chance, especially as it was my first corporate meeting since I left my job, in the city, earlier this year to launch my luxury gift business.”


When we met with Suzie we were really impressed by the ‘afternoon tea in a box’ idea, and that was before we even had a taste! They contain a variety of temptations including handmade fudge, glittery Millionaire’s Shortbread, Salted Caramel brownies and Coconut brownies. Alongside these treats the box offers flavour matched Teapigs tea temples and sugar swizzle sticks for that extra sweet tooth. They even have a great Christmas Mince Pie brownie which we are going to be sharing with a few lucky people as well as Propel’s own idea - a Bailey’s brownie.

So watch out, there could be Sweet Reason Brownie Bites boxes heading your way soon.

We’re giving away free Brownie Boxes in the run up to Christmas. For your chance to win, tweet us a photo of your office Christmas decorations @PropelLondon - the best office will receive the treats.

And if you can’t wait, you can get yourself a discount on us by visiting Sweet Reasons and using ‘PROPELRECRUITMENT’ at the checkout to get 15% off. And you can follow them on @sweetreasonco to keep up to date with all their lovely creations.