Tuesday, September 7, 2010
Website Analytics and Optimisation Manager
Fashion, furnishings, food and fabulousness!
Sounds too good to be true but its not - our client is one of the top retailers in the UK with an unrivalled reputations as being the perfect place to shop and also the perfect place to work.
As Web Analytics and Optimisation Manager, you would be responsible for leading the Web Analytics team, with the primary responsibility for the commercial optimisation of the ecommerce site. You would also be responsible for measuring the impact of optimisation activities and sharing results with the online team.
Whilst this role is not customer facing in the same way as a sales assistant, a passion for customer service is essential! A strong background in web analytics and optimisation is essential (as is knowledge of analytics tolls such as Omniture).
In return, you will receive a generous salary, annual bonus payment and fantastic benefits.
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Tuesday, September 7, 2010
Digital Strategist
Do you have a passion for digital, social media and communications? Are you looking for a role where you can really get involved in digital strategy?
My client, one of the UK’s leading PR / Comms agencies are looking for a talented digital strategist to join their London team. You will be working closely with a number of blue chip clients to provide expertise on social media and to develop initiatives within digital.
Key Responsibilities of the role include:
- Work closely with client and teams to provide social media expertise and develop initiatives in the digital space;
- Define scope, recommended approach, and manage tactical execution of strategy and project plan for multiple clients;
- Own the end-to-end process of major client projects;
- Direct internal strategy teams in their research, analysis, and extraction of insights for client deliverables;
- Provide continuous engagement support for client accounts during execution;
- Create reports summarising results and present to client;
- Identify new technologies and platforms and determine potential applications for clients;
You should have the following skills and experience:
- A background in Online and social media marketing experience, search, analytics, including strategy through hands-on campaign development, optimisation and performance analysis with established digital agency;
- Excellent understanding of existing social media landscape including new and innovative tools, platforms, technologies;
- Experience working with social media campaign management;
- Strong verbal/written communication skills and excellent presentation skills;
- Track record of delivering quantifiable results;
- Strategic thinker, metrics-oriented and an eye for creative development;
- Exceptional problem-resolution skills, including the ability to think creatively and prioritize multiple assignments in a dynamic, entrepreneurial environment;
- Team player and leader. Someone who will go above and beyond to achieve excellence and can work well in a collaborative environment;
- Direct personal involvement with Online communities and platforms like Facebook, Twitter, Foursquare, Livestream;
- Web development experience not required but a preferred.
A great opportunity of the right candidate, please apply immediately.
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Monday, September 6, 2010
PPC Client Manager (graduate)
A great Digital agency based in London are looking for a PPC Client Manager to join their successful Search team. The role is not highly technical but more creative with a huge emphasis on client relationships.
They will invest heavily in this person and you will be in charge of your own future. Essentially they are looking for someone fairly junior but with bags of enthusiasm, drive and ability. Their not worried about whether they have any prior experience in an agency or not, but they must be presentable and very articulate .
It would be a great role for a new grad itching to get into this sector that has worked on their own little projects at University. In terms of the skillset required, this is a dual role; initially largely PPC focussed no experience required, but then increasingly learning and using website analytics to recommend changes to client's websites. Excellent English skills are a must, creative or technical capabilities in the fields of graphic design or web design are a nice-to-have. It's not a role for a pure web developer/designer though. The Job The role initially will be one of supporting the PPC Team and Search Manager with client work in key PPC campaigns. Initially, lots of campaign design and analysis but progressing quickly.
Within 3-6 months you should be able to attend client meetings and within 12 months you should be owning and leading client relationships. They will set time aside each week to train them on PPC and web analytics personally. There is real potential to learn a lot in a short space and become a competent online marketer within a year, only for a focussed individual.
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Thursday, September 2, 2010
Online Marketing Analyst
One of the UK’s leading E-commerce sites our looking for an Online marketing analyst to join their London team. You will be responsible for the campaign segmentation, reporting and analysis for all Pan-European marketing activity.
You should be competent in SQL, SPSS and SAS and come from a marketing focused background.
Key duties of the role include:
- Producing tracking and analysis on campaign effectiveness, enabling feedback into the Marketing plan and making recommendations for refinement
- Providing interpretation of campaign analysis whilst giving business insight into customer trends to support a test and learn approach
- Building strong working relationships with the product, technical, commercial and other business units to ensure the successful and efficient execution of all marketing activity
- Sharing findings, analysis and recommendations to the marketing and executive teams on a regular basis
- Work with product, technical teams and web developers to ensure that all required reporting systems are in place and delivering the output needed.
You should have excellent communication skills, great attention to detail and a great team player.
If you would like to hear more, please get in touch immediately.
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