Digital Marketing Manager - Fashion
Salary: £35000 - £40000 per annum Excellent benefits!
Division: Ecommerce / Brands
Reference: MK/19187/001
Digital Marketing Manager | Leading Fashion Retailer | £35k-£40k | London | MK/19187/001
A fabulous opportunity has come up for a Digital Marketing Manager for a leading online retailer. This role is to take the current site to the next level. If you can standalone, take ownership for the marketing strategy focusing on the creation, delivery and monitoring of online marketing campaigns to ensure competitive positioning and visitor growth to the site, then this is for you. We are looking for an all rounded Digital Marketing Manager who gets ROI!
You will be responsible for:
-Ownership of the marketing plan (including implementation of strategy, management of the budget and set performance targets)
-Creation and management of Affiliate partnerships
-Responsible for PPC Search activity, budgeting, forecasting process, monitoring spend and ensuring performance targets are delivered.
-Grow SEO traffic (ensuring keyword optimisation)
-Identify website enhancements to drive SEO improvements SEO and keyword analysis
-Management of targeted email campaigns and yield maximum ROI.
-Responsible for social media marketing campaigns
-Project manage collaborative partnerships, develop proposal and explore future opportunities
To be considered for this role, you will have the following skills and experience:
-Will have similar digital marketing background and experience
-A strong working knowledge of affiliate, PPC, SEO and search marketing tools
-Must have experience in conversation and ROI based marketing role
-Solid understanding of PPC
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