Reputation Online, the recently launched website from new media age focusing on online PR and reputation management, has launched a raft of new features which include letting readers upload their views to the site.

The site, which focuses equally on editorial insight from the Reputation Online team and user generated content, has launched the features as part of its aim to build a community and best practice debating forum for agencies, in-house PRs and brands.

The Contribute feature lets readers upload their opinions, including audio and video, directly into the site's CMS for pre-moderation by the editorial team before going live.

Reputation Online is also launching a weekly email column from editor Vikki Chowney. Readers can subscribe to the column, which will go out every Tuesday, on the site.

A new Highlights section will contain the top posts from the Reputation Online team over the past week.

"At the end of this week, Reputation Online will have been live for a month.

"It's flown by and been a great start," said Chowney. "We've had fantastic insight from some big brands and seen some great commentary from experts within the digital space."